Odlo joines forces with W.L. Gore

The Swiss marketer of functional sportswear, which used to rely mainly on its own membranes, has decided to use those of W.L. Gore starting with its spring/summer 2013 collections. The company has sealed a licensing agreement for this purpose. Odlo intends to use Gore’s Windstopper technology mainly in its lines of running and bike wear. Other Gore-Tex materials will make it into Odlo’s outdoor collection.

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