SDI: snow conditions in Austria remained challenging

In the 13 weeks from Oct. 27 through Feb. 18, U.K. retailer and wholesaler Sports Direct International (SDI), lifted its group sales by 2.6 percent to £771.0 million (€1,044.7 million). Gross profit climbed by 7.6 percent to £346.9 million (€469.9 million). Sports retail sales were up by 2.7 percent to £643.2 million (€871.3 million), while sales of the premium lifestyle retail division slipped by 0.4 percent to £70.9 million (€96.1 million).

As we highlighted during our interim results in December, trading has been in line with management’s expectations. Within sports retail we continue to focus on upgrading our store portfolio and integrating our business in Austria where a weak winter sports season across Europe has proved challenging.”

Dave Forsey, CEO, Sports Direct International

The figures include the evolution of Sport Eybl & Sports Experts of Austria and Sportland of the Baltic countries, which were both acquired in summer 2013.

The brands division improved its turnover by 4.8 percent to £56.9 million (€77.1 million), whereas gross profit dipped by 0.9 percent to £22.1 million (€29.9 million).

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