Posts tagged as Bergans

  • Leif Holst-Liæker

    Thursday, May 28th 2015

    Bergans of Norway appoints new CEO

    by Markus Huber

    Leif Holst-Liæker has been appointed chief executive of the Norwegian marketer of outdoor gear, effective from the fourth quarter of the current year. The 36-year-old has worked for the Bertel O. Steen Group, a Nordic multi-industry company, over the past eight years. During four of them he ran Bertel’s outdoor-oriented subsidiary, Viking Footwear, as managing director. […]

  • habit_IMG_2546

    Friday, November 28th 2014

    Habit picks Bergans as Sports Brand of the Year

    by Markus Huber

    For the first time, Habit, Scandinavia’s leading magazine for apparel, clothing and accessories, has issued a prize for the new category, “Sports Brand of the Year”. At the award ceremony, ISPO acted as presenting partner and announced the award-winning brand, Bergans of Norway, which was chosen from three nominated brands. The others were Hestra and Haglöfs. The […]

  • Monday, June 16th 2014

    Former SOG chief to lead Bergans

    by Markus Huber

    Martin Kössler, the long-time secretary-general of the Scandinavian Outdoor Group and former executive at Haglöfs, has been appointed chairman of the board at Bergans of Norway, the Scandinavian marketer of outdoor clothing and equipment. He replaces Per Nessjøen who is about to retire. There are two more new directors, Jon Søland and Jan Tore Jensen, […]

  • Wednesday, January 11th 2012

    Bergans sets up U.S. subsidiary


    Bergans of Norway has set up a subsidiary in Longmont, Colorado, to handle the North American market, taking the place of a distributor in Seattle that it has used for the past decade. The new subsidiary, Bergans USA, will have Patry “Pat” Loomis as its chief executive, while Keith Patterson will be vice president for […]