Posts tagged as kailas

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    Thursday, June 25th 2015

    Exclusive: China in a paralympic spirit

    by Markus Huber

    An interview with Baggio Zhong, founder and CEO of Chinese outdoor brand Kailas, and German Paralympics champion Martin Braxenthaler China’s sports industry is becoming increasingly aware of the opportunities and challenges of physically disadvantaged sports people in the country. This is partly due to Beijing’s possibly successful bid for the 2022 Olympic Winter Games and […]

  • Wednesday, February 19th 2014

    Kailas to expand Udjat brand to Chinese independent stores

    by Markus Huber

    Kailas, one of China’s leading outdoor brands, is pushing its second label called Udjat. This brand covers a lower priced segment of the market and is largely focused on camping, although it also has a small line of apparel, footwear and equipment. The label was launched at the end of 2012, but was exclusively sold […]