Posts tagged as maloja

  • maloja_Seoul_037

    Wednesday, June 10th 2015

    Maloja goes big in Korea

    by Markus Huber

    Maloja, the German sportswear brand, has opened its first store in South Korea. The 300-square meter shop is located in Seoul’s Gangnam area.

  • malojaTour

    Thursday, July 31st 2014

    Maloja celebrates first decade with blood, sweat and cheers

    by Markus Huber

    Maloja, the German brand of technical sportswear for cycling, cross country and other sports, is celebrating its tenth anniversary this year. The staff showed its commitment to the party date by taking on extensive cycling exploits. The crew of 30-odd employees were celebrating – in mid-July – with a long cycle tour from the company’s namesake, Maloja in Switzerland, […]

  • Tuesday, August 6th 2013

    Maloja moves into the childrenswear market

    by Markus Huber

    Maloja, the German functional sportswear brand, is to launch its first collection of childrenswear this coming fall/winter season and is already gathering orders for its first spring/summer line in 2014. The range is called Malumpaz, a mix of Maloja and “Lumpaz”, the Romansh word for scallywag. The concept behind the collection is functionality in a […]

  • Thursday, July 18th 2013

    Timezone and Salewa climb together

    by Markus Huber

    Timezone, the marketer of sports and fashionable garments, has teamed up with Salewa, the Italian outdoor company, to create fashionable and functional climbing pants. The result of the unusual partnership are denim pants that are good for climbing, but which should also appeal to fashionistas. Their durability has been tested by the Hohenstein Institute. The […]

  • Thursday, January 10th 2013

    Maloja adopts Gore-Tex

    by Markus Huber

    Starting with the 2013/14 winter season, Maloja will use Gore-Tex and Windstopper laminates in its sportswear. W.L. Gore & Associates’ products will be featured in more than 25 items in the new collection of the German sportswear brand. The new combination of style and high-end water and wind protection will make it into various apparel […]