Posts tagged as puma

  • Tuesday, April 7th 2015

    Puma: Cats don’t like poodles

    by Markus Huber

    Bundesgerichtshof, the German supreme court, has decided in favor of Puma who felt its brand rights hurt by a T-shirt designer who made fun of Puma by inventing Pudel (“poodle”), a brand parody, similar to the leaping cat logo, only with a little jumping dog. The court had to weigh up the value of a brand against […]

  • Italian Football Federation and Puma Announce Partnership Renewal

    Tuesday, March 31st 2015

    Puma seals strategic partnership with Italian soccer federation

    by Markus Huber

    Puma and the Italian soccer federation FIGC have agreed to extend their partnership into the next decade, which goes beyond the usual sponsoring agreement. Instead, the two partners have concluded an agreement which makes Puma the exclusive master licensee of FIGC’s entire global licensing portfolio. In addition, Puma will remain official kit supplier of the […]

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    Wednesday, February 18th 2015

    Pinault denies plans to sell Puma

    by Markus Huber

    François-Henri Pinault, chief executive of Kering, the majority shareholder of Puma, has denied plans to sell its 86 percent stake in the German sporting goods and lifestyle brand, whether fully or partly. It was said that Pinault still sees reasonable potential in Puma, whose majority Kering – then named PPR – acquired in 2007. At the […]

  • Monday, February 16th 2015

    Puma: The Cat caught in currency trap

    by Markus Huber

    Puma has presented its figures for the full financial year 2014. Consolidated sales were up by 3.3 percent to about €3.0 billion for the full year, but declined by 0.4 percent in reported euros compared with the prior year. In adjusted currencies, Europe, the Middle East and Africa (Emea) improved by 1.3 percent to €1.2 […]

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    Tuesday, December 16th 2014

    Media report: Kering confirms search for Puma buyers

    by Markus Huber

    According to Bloomberg, executives familiar with French luxury group Kering, have unofficially confirmed that Kering has been looking for a buyer who would take over the majority in Puma that Kering holds. The publication says that talks began earlier this year, but so far no further negotiations have been opened. Apparently, funds in the Middle East, such as […]

  • Stefano Caroti

    Monday, December 8th 2014

    Caroti quits Puma

    by Markus Huber

    Effective Dec. 31, Stefano Caroti will leave the executive board of Puma where he serves as chief commercial officer. The company says that the move is at his own request and due to family reasons. After his departure, Caroti’s agenda will be executed by Bjørn Gulden, chief executive officer. Before joining Puma, Caroti was a long-time […]

  • Monday, December 1st 2014

    VF may acquire Puma

    by Markus Huber

    Analysts are discussing the pros and cons of a possible takover of Puma by VF Corporation, the owner of brands such as The North Face, Timberland, Wrangler, Eastpak, Jansport and many more. Last month, there were already rumors that the French Kering group may want to put Puma on the block after a few years of […]

  • Puma saw its apparel sales going up with strong sales of Arsenal London jerseys .

    Friday, November 7th 2014

    Puma runs faster, but can’t escape from currency troubles

    by Markus Huber

    In its third quarter, ended Sept 30, Puma improved its consolidated net sales by 6.4 percent in constant currencies and by 3.7 percent in euros to €843 million. In Europe, the Middle East and Africa (EMEA), sales were up by 4.4 percent in stable currencies to €388 million, partly due to good business in France […]

  • Friday, October 10th 2014

    Puma’s Gulden to join Dortmund’s supervisory board

    by Markus Huber

    According to media reports, Bjørn Gulden, chief executive officer of Puma, is candidate for the supervisory board elections of Borussia Dortmund, the German soccer club, to be held on Nov. 24. Puma has been kit sponsor of the Bundesliga’s only publicly listed team since 2012 through 2018. The sporting goods company entered a closer strategic partnership […]